Direct consumer marketing and the media
- February 25, 2011
- by
- spiros
The challenge of marketing direct to the consumer is a conversation that often comes up a lot in media, especially in book publishing. The reality is that although it gets a lot of voice there are very few examples of it actually happening.
I have just finished reading a short book from Larry Dignan the editor...
Book Review – Founders at Work: Stories of Startups’ Early Days
- February 12, 2011
- by
- spiros
Founders at Work is a collection of interviews with founders of some of the largest and most interesting technology companies including Steve Wozniak from Apple, Max Levchin from PayPal, Mitch Kapor from Lotus and Caterina Fake from Flickr.
It is absolutely fascinating to see how some of the most famous tech businesses got started and...
Speaking Engagement
- November 11, 2010
- by
- spiros
I spoke at the Adobe Digital Publishing Forum recently
“The output process has changed. It is not just the printer, we have to take into account how and where people want to read, whether it is an eBook, an application, website or syndicated partner. For all these we face the challenge of outputting to multiple complex...
initial iPad thoughts
- October 28, 2010
- by
- spiros
So the Apple iPad has been released!
What I like from what I see so far!
The price:- for a bit of good looking equipment with the features it contains I think the entry price is good. Although an additional 48 gigs of storage $330 seems a bit steep.
iBooks: It is fantastic that Apple are...
My new role
- January 10, 2010
- by
- spiros
CEO Michael Moynahan says, “As we pursue growth in an ever-changing market, it is essential we are creative and fast moving. To that end we have decided to establish an exciting new area within the company charged with finding ambitious innovative solutions.”
I’m delighted to announce that Spiros Kotsialos will take on responsibility for coordinating and...
OLED could be the future for eBook screens
- August 30, 2009
- by
- spiros
All quality eReaders of today use eInk technology as it is the only screen surface that gives you a non backlight, high resolution and long battery life experience. This is required in order to give an acceptable e-reading experience. I love this technology but am coming to the realisation that there are other screen technologies that...
When are individuals going to get consolidated wireless plans?
- August 16, 2009
- by
- spiros
Telco’s have recently started to offer business consolidated wireless plans where they can purchase for instance 40 gigabytes a month and have as many simm card’s as they want attached to it.
Today individuals are still locked into one device, one simm plans. Telco’s seems to be ever dominated by the device, probably because of...
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