6 Pillars of Social Commerce

“The value of social media comes down to people, relationships, and the meaningful actions between them”

I came across this interesting article that talks about the Pillars of Social Commerce.  I think essential reading for those looking to understand that social media is more than a marketing billboard.

http://www.briansolis.com/2012/04/the-6-pillars-of-social-commerce-understanding-the-psychology-of-engagement/